Our Work With Culina Logistics

In 2017, Culina Logistics began working in partnership with FareShare to incentivise their customers to use their surplus food for social good.

Culina partner with FareShare to save surplus food

The Opportunity

Culina Logistics are a chilled consolidator and manage the transport on behalf of many branded chilled food manufacturers, such Innocent, Unilever and The Coconut Collaborative.

Many Culina Logistics customers have surplus food that FareShare could use, which never reaches a consumer because of issues such as forecasting, mislabelling or promotional items not selling as well as expected.

Culina recognised the opportunity to help their customers divert food they can’t sell as intended to FareShare, so that it can be used to benefit people in need rather than going to waste.

The Solution

Culina Logistics are introducing FareShare to all its customers and have developed a simple process for those who are interested in donating stock to FareShare.

A crucial factor to this partnership is that the cost for Culina Logistics customers to send their food to FareShare is cheaper than any other disposal method. Customers can save on additional costs they would otherwise incur – such as return of food, collection costs for food bins, landfill tax and labour to remove packaging.

Sian Davies, Culina Logistics Supervisor who leads the project, commented, “We already have some big brands that have agreed to contribute stock to FareShare as opposed to disposing of it and we are adding more daily. By sending surplus stock to FareShare, Culina Logistics clients are actually saving money. We find that the biggest barrier for food companies sending surplus stock to charities is the cost of transporting it. If making your company’s surplus food available to FareShare is actually cheaper thank disposing of it, then it’s a no brainer. This is what Culina Logistics have made possible for our clients. This is something we want to highlight, so we can encourage others in the industry to follow suit, essentially making it easy and financially viable to do the right thing with surplus food.”

Mark Varney, Director of Network Development at FareShare adds, “The brilliant thing about our relationship is that Culina Logistics customers aren’t just made aware of FareShare, they are also incentivised to work with us.”

Culina recognised the opportunity to help their customers divert food they can’t sell as intended to FareShare, so that it can be used to benefit people in need rather than going to waste.

How it Works

  • Culina advise their customers if they are holding any short life product, and ask if they want to provide it to FareShare.
  • If the customer confirms, then Culina send an offer to FareShare.
  • FareShare then liaise directly with Culina to advise them of a delivery location, depending on which Regional Centre is most in need of the food.
  • Culina then deliver the product to FareShare and charge the cost back to their customer, which is always cheaper than other disposal methods.

The Results

So far to date, 19 Culina Logistics client companies are now providing their surplus food to FareShare.

Since the start of 2017, FareShare have received 188 tonnes of surplus food through the partnership, which has provided 446,000 meals to people in need throughout the UK. The potential is huge if more food companies come on board.

Culina Logistics client, Innocent is working with FareShare and has found it extremely rewarding and a perfect fit for their business. Leonie Straatman, Head of Warehousing Logistics at Innocent said:

“When it comes to our drinks, we’re really keen to make sure that nothing goes to waste, so we’ve been working with FareShare to help deliver juice and smoothies to people who really need them. Their work to redistribute food and drink to vulnerable people all over the UK fits the innocent values to a tee, so we deliver our drinks to sixteen of FareShare’s Regional Centres from Bristol all the way to Edinburgh.

“We’re chuffed to say that we recently a hit a milestone with FareShare and have now provided over 1.5 million portions of fruit to people who need it the most. Partnering with FareShare works so well for us that we asked our warehousing partner Culina Logistics to share our process and successes with their other clients, to show them it’s easier than they might think. We’re thrilled to hear that this has brought many more of their clients on board, so that even more food waste is going to people who can really use it.