18 November 2021
The Tesco Food Collection has launched in all stores today and FareShare is asking generous shoppers to add an extra item to their basket this weekend.
“Everyone deserves to have an amazing Christmas, but unfortunately, a lot of people will have real problems affording the essentials for their families this year.”
LadBaby, aka Mark Hoyle
Triple Christmas chart-topper and social media star LadBaby, aka Mark Hoyle, launched this year’s Collection and is urging shoppers to donate at their local store.
During the collection, which runs from today, Thursday 18 November to Saturday 20 November, shoppers are being encouraged to donate long-life food. Donations will help FareShare provide food to thousands of frontline charities and community groups and food banks in the Trussell Trust network provide emergency food parcels to people in crisis.
Tesco will also top up all customer donations in cash by 20%.
Mark said: “Everyone deserves to have an amazing Christmas, but unfortunately, a lot of people will have real problems affording the essentials for their families this year. When we released our first charity single back in 2018 there was a huge need for food banks and that need is growing rapidly.
“No-one should have to go to bed hungry, but today far too many do. It’s devastating and we all need to pull together and do what we can to help.
“A donation to the Tesco Food Collection is a really easy way of helping food banks and local groups supporting people facing hardship this winter. By putting an extra tin in your basket to donate at the end of your shop you could really be helping someone out.”
“The items we receive through the Tesco Food Collection are absolutely vital to FareShare,” said the charity’s chief executive Lindsay Boswell.
“Please consider adding an extra tin of tuna or a bag of pasta to your basket at Tesco this weekend – generous donations from customers will ensure we’re able to continue providing much needed long life food this Christmas to a huge range of organisations supporting people in their communities; from homeless shelters and domestic violence refuges to food banks, schools and pantries.”
Trussell Trust Chief Executive Emma Revie added: “Every year, we are amazed by the generosity of Tesco customers who donate to the annual Food Collection.
“No one should be facing hunger. However, while we work to tackle the reasons why people don’t have enough money for the essentials, any donations of our most-needed items will be invaluable.”
You can find your nearest participating store and sign up to volunteer here: https://fareshare.org.uk/foodcollection/